Art Replaces “FOR RENT” signs.

Art replaces "FOR RENT" signs.

http://www.nytimes.com/2009/10/13/nyregion/13galleries.html?_r=1&hp

A new wave entering this recessions as landlords are having to sub lease to tenants that are flexible to temporarily light up a window with their pastel portraits, interactive sculptures, and contemporary artworks. These “pop-up galleries” is helping the artist to attract some art enthusiast and helping the landlord get the attraction from the next wave of paying tenents.  While the lights are always on , the crime rate has diminished and the artist are in the spot light.

The locals do enjoy looking at the different colorful windows that the new tenant has to offer. They say it is an improvement to the city. Even the passer-by  gets a chance to see what the artist have to offer. That is what they mean by word of mouth. I won’t be surprised if the painting or portraits that are sold is by word of mouth. Commuters, workers, and the passer-by all agree that it improves the area and that it doesn’t look so dismal when they are on their way in their day’s activity. It really isn’t as depressing as the recession is looking to be.

It really helps that the artist and landlord coming together and strike a deal that best their situation and in turn make the world, if just in the area of New York area, a better place, then it should get some interesting article in the New York Times to inspire the other parts of the world. As an artist who is just starting out this article is that jumpstart or the fire that is needed to inspire me to develop my oil painting and photography that would consist of a gallery.

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